Monthly Archives: March 2013

Nextag Launches a New CSE called Price Machine

Steve Burns Posted On - March 21, 2013

Nextag Launches a New CSE called Price Machine
VN:F [1.9.22_1171]
Rating: 5.0/5 (1 vote cast)

If you swear by online shopping, then you are definitely in the habit of comparing prices before putting in your money. Nextag secures one of the top slots in the minds of the buyers when they think of engaging in a comparative study of the products prices that they want to buy. Now Nextag has a lot more to offer to the price discriminating shoppers with its new comparison search engine, Price Machine.

The Marketplace is Buzzing with News

The online marketplaces with the presence of the giant retailers has made the comparison search engines to be immensely popular. There is a lot going on since Google Product Search changed to Google Shopping in the fourth quarter of 2012, where the e-sellers need to shell out money and go for paid listing. With the soaring popularity of the mobile devices and the phenomenon of mobile shopping gaining ground, the ‘showrooming’ trend is also in vogue. The online shoppers are smart buyers and in the face of the dull economic situation, a seasoned customer will definitely think twice before using their spending power. The hunt to find the attractive offers and the lucrative deals makes them to weigh the prices offered by the different retailers before making the best buy.

New Nextag’s CSE in the Marketplace

In the first quarter of 2013, the owners of Nextag made the tongues wagging by spelling out a great news. Nextag has belted out a new CSE, known as Price Machine. Wize Commerce, the owner of Nextag has considered “lowest price” to be the edgy factor of this new Comparison Search Engine. Wize Commerce stated that they do not like the idea of bestowing the tag of ‘lowest price’ to Price Machine. However, it is the purchasing behavior of the customers to compare prices and the current trends that dominate the psychological behavior of the interested customers, which made them to roll out this new shopping engine.

The Urge to Buy is governed by Price and Quality

When talking about the launching of Nextag’s new CSE, Wize Commerce highlighted some glaring truths that can be perceived while feeling the pulse of online shopping. The real picture that the arena of e-shopping holds up is that the key factor which has a major role in making a buyer to take the purchasing decision, is the ‘price’ of a product. Though definitely quality of a product that an e- shopper is interested to buy matters, it is the price which acts the compelling force for him in taking the prompt buying action. With online shopping becoming popular, the inclination among the buyers to make a thorough research and compare the prices has soared overwhelmingly. Since online shopping makes the bevy of customers to save by enjoying the hot deals, exciting offers and more, they are always in the lookout to grab the best offers.

So Price Machine is here for those seasoned buyers who love to tread cautiously while buying online. They want to ensure that their hard-earned money is not going down the drains. Price Machine by offering the best of information on prices of products that the e-commerce merchants offer will be the CSE that all the potential buyers will flock to for checking out the pricing structures and offers.

Steady Traffic from Local and Mobile Devices

Wize Commerce has made the marketplace to roll with the news of Nextag’s new CSE. They are banking on the trend of the mobile devices, smartphones taking center stage in the e-buying process. It is local and mobile traffic to Price Machine which can be the biggest draw for the online merchants to derive the required business juice from this CSE. The online sellers who are in need of optimum level of exposure can definitely resort to the multi-channel marketing programs that ChannelSale offers to let the businesses of the e-commerce merchants to scale heights.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Customer is the King for the Online Retailers

Steve Burns Posted On - March 11, 2013

Customer is the King for the Online Retailers
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

The e-sellers want their wide variety of goods and services to grab the eyeballs of the key audiences. All the marketing plans are hatched with a realistic, achievable and time-bound approach where customer reign supreme. The e-commerce merchants want to appease the existing customers and make way for increasing their client base by offering top-quality products, proficient services that can win over the potential purchasers on their stride. In order to retain the loyalists of the brand, the customers need to be pampered from time to time. Since there are loads of options that the buyers possess, the chances of shifting brand loyalties is also soaring higher. An e-seller needs to put his best foot forward to play a long innings in the e-commerce landscape.

Customer is the Core Focus of all Decision-Making

The managerial leaders of a brand along with their team of expertise opt for strategical planning about product quality, designing, distribution and marketing, with the customers always being considered as the pivot. Beginning from scanning the existing business environment so that penetrating a market is not a very difficult one, paying attention to the product process development are prior concerns before the release of a product. Post product launch it is monitoring customer satisfaction, reviewing its performance in the market zone, which help an e-seller to figure out the exact consumer needs and shape their business in the right way. Customers are always right and it is about catering to their buying needs, understanding their purchasing behavior which can help a e-business owner to solidify his position in the operating domain.

Products Do not Sell for themselves

Building a harmonious relationship between the customer and the business merchant is crucial to effective sales. Products or services of any brand need to persuade the customers to indulge in a buying spree. The brand image in an operating domain matters and the customers seeking for a better value, that is higher benefits by spending less, want to rest their trust on reliable hands. It is the brand names that has earned reputation and goodwill which make the products to go off from the shelves in quick time. The virtual buying environment of the e-retailers should reflect safety and security to woo the customers to go for online shopping. For instance, like Amazon, Ebay the top players in the US online marketplace enabling the e-sellers to list their products has a brand value, enabling its sales figure in every quarter to hop and jump!

How the E-Sellers can Enrich the Customer Experience

  • Impressive customer experience can chip in with the crucial role of enhancing a brand’s bottom line. Since customers are undoubtedly the invincible king, it is about catering to their demands in an apt way which can make a business to flourish
  • Do away with the internal struggle among stuffs and other associated people of an e-business. Investment in offering staff training can help in putting to effective use change management plans, for doing away with the mental blocks of the stuffs, customer care executives and the like.
  • It is the polite, courteous and the ready-to-help attitude of the customer care executives offering a pleasurable call center experience which counts. Lucid communication is the key to hold onto the customers
  • Coming up with innovative plans of offering more to the customers to keep them hooked for long and not to shift their loyalties
  • Living up to the customer expectations by meeting their demands and pronouncing of the exciting offers, money-saving deals and the like act as mental glues for the customers
  • Do not be a pushy marketeer or a bragger pledging to be too good, offering top-notch products at cheap prices. Set realistic business objectives that are attainable providing cent percent customer satisfaction
VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Dealing with Shopping Carts Abandonment

Steve Burns Posted On - March 11, 2013

Dealing with Shopping Cart Abandonment
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

The bane of the e-commerce business model is when the e-shop merchants face rejection, in other words, an unsealed business transaction. Lost sales or the conversion ratio of e-sellers declining is a sight that every e-commerce merchant abhors. The path to the shopping cart in the e-shopping journey needs to be laid out in the best way, so that a customer does not have a bumpy ride, making him to back track or leave the online shopping environment after reaching half way, dissatisfied. Statistics reveal that though the initial interaction with the prospects often begin in the e-shopping journey but more than half of the prospects abandon the shopping cart mid-way, leading to a lull in the sales count.

Strategical Planning to Diminish the Cases of Shopping Cart Abandonment

Before cursing your luck or envying your e-commerce rival with whopping annual sales, engage in finding out and fixing things, which will also make you an online retailer a good player online.

Ensure an Enjoyable User Experience: Offering of the personal information, financial details by the potential customers needs trust as the backbone in an online shopping environment. When a site speaks volume about trust and credibility via its simple, intuitive design and furnishing of accurate product details and descriptions, it offers an impetus making the customers to take the next step in their chosen online destination.

Avoid Technical Issues: Making the web pages easy and fast to load do not test the patience of the customers. The e-sellers must remember that competition is just a click away and starting from effective product category management to the stringent safety and security policies, encourage the purchasers to complete a transaction. Do not let the checkout process to be a complicated one, making the prospective customers to get lost in the middle of the shopping journey. While distractions like answering a phone call or switching off the coffee-maker cannot be avoided by the customers, an e-commerce merchant must pave way for the mental glues of the customers, so that they do not forsake the shopping cart.

Educating the Customers so that they take an Informed Purchase Decision:

In this tech-savvy world, people research, compare and verify before resting their trust on an online business. Since in the face of the wobbly economic situation, people are curtailing their expenses and want to ensure that they can save more while engaging in the buying spree, people are not taking any hasty buying decision. For hooking the customers, adequate information in simple and lucid terms about the products and services that the potential customers are looking for, enable in taking the right buying action on the part of the customers.

Perks to Crank up Sales Figure

The online shoppers would love to get pampered with the exciting offers and the hot deals that act as the catalyst in inspiring the potential buyers to purchase online. The associated cost of purchase should not act as one of the deterring factors, discouraging the potential buyers from sealing an online business deal. An e-commerce merchant must cough up his shipping and return policies, the additional fees(if any) that a customer would have to pay up after making a purchase, because it helps a buyer to take the buying decision in tune with his spending power. The customers love to get spoiled and they are always in the lookout for the money-saving deals. So for upping the sales count and to motivate the customers to the best possible extent, incentives in the form of slashed off rates, unbeatable prices, become the biggest draw in attracting the target audience.

Comparison shopping is in vogue as the shoppers want to tap in the resourcefulness of the online marketplaces, find out the best deals and buy online. The CSEs are becoming popular and the top-notch companies like ChannelSale are making the online businesses to let their multi-level marketing campaign to double up their sales figure.

Winning Back the Abandoners

It is necessary to go deep into the psychological level of the customers as to why they left the shopping cart in the middle so that the e-sellers can win back the confidence of the abandoners. An e-shop merchant needs to figure out the reason of dissatisfaction and then play his card right. For doing away with the mental blocks of the prospective buyers, inducing them to complete the online transaction need effective post-abandonment convincing mailing strategy, so that the customers no longer remain indecisive.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Free Shipping is a Drawing Influence for Taking the Buying Action

Steve Burns Posted On - March 11, 2013

Free Shipping is a Drawing Influence for Taking the Buying Action
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

The potential buyers think twice before using their purchasing power to pick up their choicest products. The global economic scenario is making the buyers to fasten their financial belt more firmly. Online shopping is gaining momentum with the flood of steady traffic and higher conversion rate impressing the e-merchants. It is the way the hot sales news and the exciting business propositions are pronounced by the e-sellers which make way for higher revenue generation.The Psychological Attraction.The smart shoppers do realize that there is no big deal in offering the free shipping services that the merchants spell out as the actual cost of shipping is anyway included in the cost of the merchandise. However, it is the strong drawing influence of the word “free” which gains a psychological advantage making people to engage in buying more and more. The buyers tend to spend more when they are lured with the lucrative offers on free shipping. Most of the retailers spell out the minimum amount that a buyer needs to shell out to avail the service of free shipping. It has a psychological advantage as it works on their impulse making the purchasers not only to enjoy the free shipping service but also to avail the discounts and money-saving deals.Effective ways how Retailers can offer more in the Free Shipping Service.

Do you really want to do away with shopping cart abandonment and want to drive more sales and earn more revenue? Try out the following free shipping tactics by spoiling your customers more:

  • Utilize Saturdays more effectively as residential customers have a higher chances of being in-house to receive a package
  • Focus on time-definite, day-definite delivery of shipping goods. Customers who are in a haste to receive the products that they buy or want it within a specific time period can be sated. Exercising the option of appointment delivery where, as a seller, you promise the exact day, time and place of reaching the goods. It can automatically pave the way for more loyalists of your brand
  • Vouch for offering fast order delivery service to appease your client base and add more valuable clients. This way a retailer can gain competitive advantage over his rivals
  • If you can make provision for rerouting the delivery at no extra cost, your customers will shower you with praises. If you are in need of order fulfillment to offer a hassle-free experience to the shoppers after the check-out process you can bank on ChannelSale.
  • As a seller, you must communicate lucidly the details about the return policy to your customers to built a stellar reputation
VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Overstock observed Surging Sales Figures and Profits in 2012

Steve Burns Posted On - March 11, 2013

Overstock observed Surging Sales Figures and Profits in 2012
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

The willingness to shop online has increased manifold among the online buyers. With the online marketplaces always gearing up to offer the best to the online retailers and the buyers, there is always a buzz in the market zone. Overstock.com which has eked out its own place in the online business domain and it witnessed an increase in sales in 2012 and earned a greater share of profit by streamlining its business.

Till the end of year or December 31, Overstock secured the 27th position in 2012 as the reports furnished by Internet Retailer Top 500:

  • In terms of the sales count the increase observed was stated at 4.3%. The numbers elevated from $1.099 billion which was $1.054 billion in 2011
  • Gross profit also catapulted from $179.1 million to $198.4 million as the figures of 2011 spell out
  • Net income show up at $14.7 million
  • Overstock put its solid footing with the promotional campaign for sales and marketing rising to $63.5 million from $61.8 million, whereas technology expenditure increased to 2.2 %

The booming fourth quarter for Overstock in 2012:

  • The increases in sales was observed at 8.9%, the figures jumping to $342.0 million from $314.1 million as perceived in the fourth quarter of 2011
  • Gross profit was also shot high at a whopping 20.2%
  • Net income totaled at $8.8 million
  • Marketing expenses got higher to $20.6 million from $18.9 million, but it paid off in the way it got higher conversion rate

The Web-only Merchant is Set to Surpass its Rivals

It is a proven fact that the physical retail outlets can have a higher footfall if they are able to market a brand successfully. Many shoppers still prefer to physically check out products by visiting the retail outlets and they also indulge in buying. However, the recent drift has been to the ‘showrooming’ trend where the shoppers are hitting stores only to take the suggestion of the sales stuff and for checking out products only to come back and seal the deal online. This way they can avail the handsome discounts and the hot deals and save when they go for shopping online. The online retailers face the challenge of being with an interested buyer all through the emotional e-shopping journey by offering them the best of facilities to facilitate the online buying process. Overstock is gearing up to ensure a better connectivity with the buyers and the sellers and it is coming up with effective strategies to appease the online retailers. People might flock to an e-shop, but the biggest challenge is the rate of conversion, which need to be higher for an online seller to feel happy while taking a look at the annual sales figure.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Effective Tips for Shopping Safely Online

Steve Burns Posted On - March 8, 2013

Effective Tips for Shopping Safely Online
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

Driving down to the physical retail outlet even if it is not too far off can be safely avoided, if you are game for shopping online. If you hate those queues and the hustle and bustle of shopping at a brick and mortar store, then the flexibility of choice and the convenience offered by e-shopping got to impress you. There is no denying the fact that flocking to the web stores, enjoying the handsome deals and the lucrative discounts are being relished by the online buyers. However, it is the safety concern which many of the customers are plagued with. The divulging of the personal details and the financial information while purchasing online often proves to be a source of hesitation for many buyers, which often makes the conversion rate to be low for the e-sellers.

Some of the Key Points for Playing Safe as an E-Shopper:

  • It is safer to avoid clicking on links that flock with your mails to make an online purchase. It is better to type the name of the website you are interested to buy from, so that you land up on your own in the correct online shopping destination and not a fake e-shop
  • While making payments, people are in a fix whether it would be safe to give out the financial details. It is helpful to do your homework before engaging in buying online. As an online buyer, you must check out the logo of the site and ensure that it has an integrated system that keeps all the payment details of the customers, encrypted
  • When checking the credibility of the store, ensure that the ‘About Us’ and the ‘Contact Us’ pages of the online retail site do not dissatisfy with you with scanty information,. When it is a fake online store, you are sure to smell something fishy in terms of the address, email, area of operation, going missing!
  • Online shopping helps you to save more when you indulge in using your spending power. So engage in a comparative study, search and compare the best prices available online. The best CSEs are there to help you find the cheapest deal around. The e-sellers for adequate business exposure and or effective product listing in the top online marketplaces draft multi-channel marketing programs, where ChannelSale’s managed services can prove to be of great help.
  • It is crucial to keep a track record of the receipts, confirmation order and other information either in your mailbox or have the printouts in hand. This way you can solve any problems related to the delivery of the products or if any thing goes wrong till the product you buy safely reaches the desired destination in proper condition
  • You should be cognizant of the terms and conditions that an e-commerce merchant pronounces. Be cautious of the hidden conditions or business proposition which is not clearly stated from the very beginning but you are obliged to abide by when you make up your mind to shop online. Issues like product exchange, additional shipping costs and the like often prove to be a source of botheration when you are about to complete the online buying process
  • Make a good use of the additional security codes online so that you know that you are playing safe with the financial details the you offer.
  • Do not fall in the trap of getting overwhelmed with offers like 75% discounts on a product or you get four items free when you purchase one. When the holiday shopping season or the clearance sales are in full swing, double check the offers that seem too good to be true before investing in buying online.
VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Building Online Consumer Trust is Crucial for the Web Merchants

Steve Burns Posted On - March 4, 2013

Building Online Consumer Trust is Crucial for the Web Merchants
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

The online shopping environment needs to be infused with a positive vibe that make the prospective buyers to feel comfortable and do away with their mental blocks. Offering of the personal details, financial information is very sensitive and the e-sellers need to project their brand image in such a way that it reassures the trust factor. Trust is the pivotal element which must act as the backbone for making a potential customer to walk down the path to the shopping cart, complete the checkout process systematically, leading to a sale. If an e-seller is not able to make the purchasers to take the big leap of faith, then observing higher sales count or substantial growth in the customer count cannot be observed.

The Customers want to be Informed and Educated

It is the smart buyers who are hooked online to check out the products, verify their utility, keep a tab on the prices and engage in a comparative study before buying. The customers want to know more about the products of their choice. It is the informed purchase decision, which need to be reinforced by the e-shop merchants so that the customers do not regret buying a product in the post-purchasing phase. When as an online seller you offer the accurate product details and description, manage your inventory with deftness, it helps in building trust. The educated online shoppers in need of making the best buy by picking up the best quality product at affordable prices, want to bank on a notable e-seller who is doing business in a specific industry for long.

Reassure your Customers about the Privacy and Security Issues

The e-shoppers can have some inhibitions when it comes to sharing of personal details that are required to seal an online business deal. The congenial web-based shopping environment that an e-commerce merchant creates enhances the whole shopping process of the customers. The purchasers must be made aware of the exact information about the cost of purchase, about the safety and security policies where an e-seller pledges to keep the financial information of a customer confidential, respecting his need for privacy. When an individual armed with the purchasing power goes forward and shops, it is because an e-seller is able to make the customer belief in his business and carry out the business transaction.

Focus on Trust Building Tools

Trust which is one of the coveted intangible assets for any bond or business to sustain, needs to be nurtured and build upon with care. It is the customer reviews, testimonials, ratings about an e-business which work wonders in instilling higher degree of confidence in the minds of the online buyers. With social engagement becoming the norm, recommendations from social media is given due importance by the interested online shoppers. Individuals browse through the reviews, check the ratings before taking the buying action.

How your in-house Team can Inspire Trust

If the in-house team of an online business endorses its products, chipping in with short bios, testimonials raving about the products, the target customers can relate to the products in a better way. The buying guidance penned down by the in-house staffs offer more confidence to the prospective buyers that they are moving in the right direction by believing in the online retailers and completing the online transaction.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Shopping by Checking out Photos on your Mobile? A Hot Trend in 2013

Steve Burns Posted On - March 4, 2013

Shopping by Checking out Photos on your Mobile? A Hot Trend in 2013
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

The urge to shop till you drop needs to be backed by a sound spending power. In the face of the dim global economic climate, the buyers are treading cautiously so that they do not end up spending more than they can afford. It is the high-end smartphones and the host of mobile devices with superb picture quality, which provide the required impetus to the buyers, making them to take the prompt buying action. The visual impact of the products that the galleries of the top e-sellers create when checking them out in high-end devices, nabs the attention of the loyalists and the new customers. This leads to the elevation in the sales figure of an e-shop merchant.

Some Important Facts Proclaiming Mobile is the Future of e-Shopping

The popularity of the mobile devices is catapulting with the social networking giant Facebook stating that out of its one billion monthly active users, which was a milestone it achieved in October 2012, a whopping 60% of the traffic came from the mobile devices. It is the photos in the smartphones jacketed with high resolution cameras, which egg on the online shoppers to convert their buying desires into sales.

In the US holiday shopping season, it was reported by the e-sellers that their businesses started to scale high in terms of online revenue generation from the fag end of November which continued till December. It is the mobile devices that pulled quality traffic for the e-sellers and it paved the way for higher sales.

Predictions and forecasts are going strong and online retail revenue is expected to touch the mark of 269 billion US dollars by 2015. Surveys conducted revealed the number of US online shoppers to be 137 million in 2010 and it is expected to grace the 175 million mark by 2016. In terms of traffic generation and higher conversion rate or sales, high-end smartphones and mobile devices have a huge role to chip in. It is the convenience offered to the online shoppers to check out the product image, description, attractive deals anytime and at any place via the mobile gadgets, which make them to avail the advantage of shopping online.

Strengthening the Option to buy Products shown in Photos

Pinterest can sate the e-shoppers in a convincing way by taking the leap from pretty pictures to purchase. The envious popularity of Pinterest is because of the visual treat of the images which they offer making the the e-sellers to resort to it to display their wares. The interested buyers also rifle through the visually-stunning pinboards and check out images of the products that tickle their fancy via the smartphones, tablets and iPads.

The option of social sales is yet to give a turbo boost to the revenue earning graph of the e-commerce merchants. 2013 is the year where Pinterest must make some strategic plans to cash in its popularity and offer the buyers the scope to engage in the buying spree in its social landscape only. Fancy.com which has a Pinterest-like feel about it in terms of the clubbing together of the attractive, high-resolution images, has offered the purchasers the option to pick up the products of their choice. It is time that Pinterest should also put in its thinking cap and pave way for the e-sellers to earn more via social sales. Instagram, which started to create a buzz with its high-quality photo sharing application, went to Zuckerberg’s notice and for a hefty price of $1 billion bought Instagram along with its thirteen member crew. This shows how the high-quality photos with their power of offering visual impact is being coveted for by the users. The love for photos is making mobile shopping to gain momentum.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

Online Shopping Vs Retail Shopping

Steve Burns Posted On - March 4, 2013

Online Shopping Vs Retail Shopping
VN:F [1.9.22_1171]
Rating: 5.0/5 (1 vote cast)

Most of you seem love the idea to shop till you drop and in several cases women are self-confessed shopaholics. If you want to know a lovely lady, take her to shopping and you get to know her well, is often being said. With options galore in terms of laying hands on the top-quality products of top-notch brands, men are not far behind. The popularity of brick and mortar shopping is to stay forever, but with online shopping scaling up speedily in the favored list of the purchasers, there is huge competition among the retailers in terms of offering the best buying experience to the potential buyers.

By engaging in the comparative study on online shopping and retail shopping, some of the glaring facts that dictate the purchasing behavior of the people can be brought to the limelight.

Product Selection

With the convenience and flexibility factor making the interested buyers to flock to the web stores, rifling through the product gallery becomes an easier option. In a web store, you get to know about the product details and descriptions, read up the reviews, user opinions and ratings, so that the buying decision becomes an informed one. It is the online showcasing of the products with apt details which make you information-rich before buying. The only disadvantage is that you cannot feel the products in the virtual environment. On the other hand, in a retail store though you get to have the real essence of the products after driving miles, it is only limited products that you can check out, depending on the store size.

Pricing

The pricing structure of the online retailers is one of the biggest motivating factors that make the buyers to purchase online. It is the money-saving deals, exciting offers, discounts, coupon codes and voucher which just whet the appetite to shop on the part of the purchasers. The web stores can definitely exercise the option of keeping the prices low, nabbing the attention of the buyers. They do not have to maintain overhead costs, rents and make other business expenditure which a physical retail outlet needs to. In order to compete with the online retailers, the businesses with physical stores are coming up with innovative pricing schemes that make the whole purchasing process not taxing on the pocket of the buyers. The feel of online shopping experience in terms of the expenditure is what the business merchants of the retail outlets are trying to implement via discounts and coupons.

Taxes, Shipping and Delivery

When it comes to the taxes for a retail store the buyers need to pay up the sales tax and there is no shipping charges, whatsoever. You buy your products, take those home. If it needs the help of the staffs of the store who let the television-set you bought or the refrigerator you bought to reach to your place, delivery charges are often free. In the online scenario, shipping is free most of the time and even if you pay for shipping, the completion of the whole buying process is not an exertion for you. With competition becoming neck stiff, the e-sellers are planning to go for free shipping, which is going to be the hottest trend in 2013.

Customer Service, Return and Exchange

Often the online sellers ask for restocking fees, shipping charges and the buyers have to make the prompt and sagacious decision when deciding on the ‘no return’ clause before indulging in buying which some e-retailers often pronounce. Often communication post-service gets stilted and solving exchange or return issues becomes difficult at times. However, when you buy from a physical retail outlet, you just need to go back with the receipt within the stipulated time when you want to exchange products. With time, things have evolved for the better and the e-merchants are also gearing up to offer cent percent satisfactory experience to the buyers.

Security Issues

The myths pertaining online security issues need to be busted. Giving your personal details or financial information online does not let you to be in a vulnerable position when you choose a credible store. The e-merchants respect the privacy of the buyers and all the information furnished are kept under wraps. With physical retail stores, you can have sanity on your stride when indulging in buying .

VN:F [1.9.22_1171]
Rating: +1 (from 1 vote)