Category Archives: Walmart Amazon

3 Easy Steps To Control Ecommerce Integration Costs

Stephen Posted On - August 24, 2017

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Ecommerce integration, a process that involves automating and harmonizing ecommerce activities between shopping carts, marketplaces, multiple marketplaces, comparison shopping platforms, affiliate marketplaces etc, can often get very expensive for undeniable reasons. Very often integration of shopping carts with one single marketplace or comparison shopping platform can cost as much as 800$ to 1000$ or more. This is especially when the process involves top names like Walmart, Amazon, eBay Google Shopping etc.

Spending an enormous amount as this may often get burdening for small to medium businesses making it imperative to look for avenues that help in cutting costs to manageable levels. Here are three tried and tested ways to achieve this otherwise challenging goal…

Choose affordable providers with good reputation – You may have to spend some time researching online or offline on all available options to shortlist dependable providers of ecommerce integration that offer services at price packages compatible with your interests. The good news is, it is possible to locate affordable providers that will not fail you in terms of effective and productive syncing.

Always read through the reviews and ratings of the chosen provider as posted by previous users of their services. This way, you will get a clear idea about exactly what in terms of cost quality harmony you are buying into.

Opt for buildable features in tools and softwares – Integration tools and software solutions like Magento Google Shopping integration systems etc. usually come with a list of features that cater to immediate operational requirements, secondary requisites and more. Some of the so-called ‘best’ integration tools that come at very high costs accommodate a massive set of evolved features many of which may not be of any use to sellers at the time of purchase. However, they may be relevant later when the business grows.

Therefore, when you buy an uber sophisticated tool at sky high prices and use only 50% of the available features, you are basically spending 50% more than what you should otherwise be spending. On the other hand, when you opt for buildable tools, you pay only for the features that you will use while accessing ample flexibility to improve and add on the tools as and when you require.

Check the scope of free services made available by the providers – Lastly, you should check the scope of free services that can save you money by the penny. Free trial services, add on features, free updates / tools, complimentary trouble shooting services etc. can be mentioned as examples.

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Here’s How You Can Lose Your Amazon Listing In 10 Days!

Stephen Posted On - July 27, 2017

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Losing your listing in Amazon is actually easier than making something out of it and no one knows it better than clueless inexperienced sellers. Here are some of the most common and often funny ways in which scores of over smart entities managed to kick their own listing under the belt…

Listing products that Amazon does not entertain –

It does not matter whether you are selling in eBay, Walmart, Amazon, Rakuten, Jet.com or any other e commerce marketplace for that matter, if you list products that the marketplace does not support, it could be a matter of days before it gets scrapped.

For example, you cannot slyly list your pet canary at attractive discounts. Attempt to make it look like a soft toy can get you kicked out without a second chance.

Copy pasting competitors listing –

You may have loved your competitor’s listing; but there are better ways of expressing your love than copying it word to word. Image to image may be excusable because sellers do have an option to integrate with the same image if the products are same. Copy-paste listing is always followed by a hue can cry made by sellers that have been breached.

Stuffing product titles with just about every word that buyers are likely to type –

This practice is called keyword stuffing and many sellers take it a little too far. On many occasions, buyers were taken aback with mini essays on written in place of titles, resulting in a sort of confusion that left them wondering what exactly they were buying! Amazon does not entertain such tom foolery and slaps a stamp of invisibility on such listing.

Slipping in one of the teeny tiny promotional messages in the images –

Watermarking and adding symbols of attractive discounts in images is not allowed in Amazon. The practice is considered strictly black hat. Sellers that are dumb enough to take such risks often drown imperceptibly somewhere in the corner.

Saying no to softwares –

Attempting listing in Amazon with Amazon listing softwares is as sad as rowing your kayak with two teaspoons. On using softwares, you can make the most of automation which is indispensable while performing in this marketplace.

Bad reviews –

Really bad reviews are often left by buyers that have had substandard purchase experience with concerned seller in Amazon. While on many occasions the reasons for writing such stinkers is valid, on many others, the reasons could be perfectly excusable.
However, whether justified or unjustified, if a buyer has slapped you with a bad review, you need to address it immediately through organic means… lest; it will be your listing and Amazon’s boot!

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3 Things Amazon Sellers In Walmart Need Not Fear Any More

Daniel Posted On - March 21, 2017

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Walmart ecommerce marketplace has been named as one of the fastest growing platform of opportunities especially after opening up to third party sellers, with special focus on performers from Amazon and eBay. With the stringent set of requirements specified by this marketplace a raging sense of fear had been prevailing particularly among Amazon sellers in terms of creating and maintaining presence of both marketplaces without inviting the wrath of either.

Issues pertaining to maintaining very high levels of performance in Walmart.com in comparison with Amazon has been one of the deadliest reasons that has caused many sellers to lose their sleep week after week. However, with improved selling aid and integration advantages, the past couple of months have been complete bliss for integrated Walmart Amazon performance. In fact, here are 3 things that no Amazon performers need not worry about any more while operating in Walmart.com…

Acceptance, Set up and integration –

It is true that Walmart.com has opened up to third party sellers, but it certainly does not mean that it is open to anyone and everyone that wishes to walk in. In fact, there have been infinite occasions when sellers have to wait for months to gain approval for commencing set up and operations in this marketplace.

This phase of uncertainty however, has been fading rapidly, all thanks to the fact that sellers these days have a very clear perspective about the preferences of the marketplace and best ways to approach the same for quicker and effective approval and set up.

Price parity –

Nothing has scared Amazon sellers in Walmart.com more than the evil of price parity. Walmart.com expects all sellers to sell at the lowest prices irrespective of anything. Amazon on the other hand, cannot accept their sellers to sell the same products in a different marketplace at lower prices. Suspensions are awarded in each case. However, with the introduction of innovative software solutions for maintaining price harmony, this fear is now pushed to the recesses.

Excellence in order completion / maintenance of low order defect rates –

Walmart.com expects sellers to offer excellence in order completion at par with Amazon. Order defect rates should also be maintained at lower than 1%. Product value, return and refund policies should also be equal to or greater than Amazon. While the burden of such requirements often pulled the confidence of sellers down in Walmart.com, at this very moment, high quality order management softwares can be used to handle these necessities successfully.

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Walmart.com from The Perspective Of Amazon Sellers

Stephen Posted On - December 5, 2016

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Why Amazon sellers feel the need to be in Walmart.com as well

Amazon sellers at large are coming face to face with the fact that Walmart.com as an ecommerce marketplace is just as promising, profitable and growth based in nature. Inviting millions of unique visitors every single month that often don’t overlap with Amazon, sellers present in both marketplaces can actually access two very different channels of visibility and traffic that can create an instant upward curve in sales and profit graphs. Walmart.com is presently featuring among the top preferences of sellers in their multichannel efforts for all the right reasons.

What Walmart.com actually offers

For Amazon sellers who have already had their requests approved by Walmart.com, the next step is to look forward to flawless and effective Walmart Amazon integrated performance. In this respect and as has been pointed out by sellers who have already commenced their ventures in this marketplace, there is a host of advantages that are offered by Walmart.com in favor of all sellers, be it Amazon sellers or otherwise…

Easy setup and integration –

Walmart.com has officially partnered with some of the best third party e commerce solution developers to offer all enthusiasts a smooth effective and quick setup and integration with complete protection from errors and flaws.

An astonishing number of loyal buyers that are rising by the day –

Walmart being a household name all over the world, it attracts repeat buyers to a huge extent. This is a visibility booster for all sellers be it Amazon sellers or otherwise.

Opportunity to build brand name more easily with repeat buyers –

Considering the fact that Walmart.com is more welcoming towards brand owners, building brand name can become easy in this marketplace. This is usually not possible for brand owners selling in Amazon. Therefore, playing in both of these marketplaces will not just boost traffic and conversions but will also bring about significant brand name improvement in favor of the sellers.

The flip side to consider –

On the flip side though, Amazon sellers have reported facing certain issues like pricing management can be very taxing and can often result in a tussle that is best when avoided. Both Walmart and Amazon want to offer the best deals to buyers with the former settling with nothing less than the lowest prices listed in their domain. At the same time, Walmart.com is yet to come up with comprehensive seller support solutions like Amazon seller central, which can lead sellers to seek assistance from external support tools and softwares.

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