eBay stores are usually considered one of the best ways to manage presence in this top and fast performing marketplace. Owning an eBay store allows better exposure before target buyers, improved ranking in search results and most importantly, higher degree of dependability with buyers at large. Sellers with stores in eBay can also access features to improve the look of their store fronts which again, is a very potent means of winning the attention of purchase motivated traffic that can be expected to come back over and over again.
The question, are store suitable for all entities engaged with eBay selling? Here are three factors that can help enthusiasts make their decision for a brighter future in this marketplace…
Volume of business
eBay stores are usually compatible with high volume sellers that have hundreds of products in their listing and thousands of unit worth of inventory stored across multiple warehouses in eBay. As is obvious, the revenues generated by these large sellers have to overcome the costs involved in hosting a store in the first place.
As far as small and hobby sellers are concerned, maintaining a store can be more unproductive than otherwise. More often than not it has been seen that sellers with lesser than 200 products in their listing don’t get high search ranking as is otherwise expected. At the same time, inability to manage costs can lead to losses than cater to building profits.
Power seller status
Sellers with the power seller badge can have an edge in this respect. Power sellers are usually high volume sellers, with amazing performance records that can already fetch them the visibility and dependability they need to maintain stores in the first place.
Health of business
Irrespective of how voluminous your business may be, if it is not in good health in terms of growth charts and profits, store may become black holes for sucking out revenues than otherwise.
Whether in eBay, Walmart, Sears, Amazon or any other platforms for that matter, building stores is always considered a luxury that can be handled only by a remote few. In very simple words, if you don’t have the bulk, the revenues or heath, it is better to opt for the regular selling options than approaching stores. If you do feel that stores are your thing, it is wise to continue with proper integration and automation tools offered by dependable providers for wholesome and optimum benefits.