The popularity of mobile commerce has soared high and EBay Inc. has chipped in with its crucial role. When it comes to apps, eBay is a name to reckon with. In 2010, the shift in the perspective of the online retailers in terms of framing their sales pitch went for a change as mobile commerce began to resonate with consumers. It, in turn, helped the online sellers to higher their sales figures. eBay made it loud and clear and appeased its loyalists that by committing to the fact that it will launch an app for every occasion. So if you look into the hordes of the apps, it is the fashion app, motor app, foreign-language apps and a lot more which it has come up with. The app which has been a huge hit with the consumers is scan bar codes which help them to engage in comparison shopping when in stores.
The Great Business Move
If anything that is creating real buzz in the world of mobile commerce, it is iOS. Ebay is all set to launch universal iOS apps for its fashion and motor apps. Now, if you are pondering as to what is so special with this universal app, then the convenience is that it is a single app which can be downloaded on mobile devices, be it a smartphone, a tablet and the like. This way within a wink of an eye, it will display content and features which are optimized for a specific device the app is opened on. So eBay played the masterstroke by opting for a single iOS app. It made eBay to do without iPhone, iPad and iPad mini app, separately. It is good news for the iPad and iPad mini because it is for the first time eBay Motors and Fashion apps will be available to its users.
Making Things Easier
When this app has been launched after the think tanks of the top online name in cyberspace made it happen, it has a lot to offer to the users. The app now contains a single set of code which works for the mobile devices. It has been a united effort of the top professionals or the eBay developers have successfully revamped the company’s eBay Motors and eBay Fashion apps. It is all about catering to the needs of online buyers to offer a “magazine-like shopping experience.”
What eBay has to say?
Ebay blurted out, “The new apps are now universal and are optimized for the iPad and iPad mini. Specifically, both apps are able to display more images, feature a more refined search, and support a tailored experience for both landscape and portrait orientations for the iPad.” The icing on the cake is the news that the online shoppers are already buying 11,000 vehicles a week using eBay with the active assistance of mobile sites and apps. The urge to shop on the go when people are out for a vacation or out for business trip, the addition of iPad to a universal app will make the online shoppers happier!