eBay listing is known for being more accommodative than listing in any other marketplaces or comparison shopping platforms today. This opens up golden opportunity in the part of the sellers to pitch their products better and gain a profitable edge in competition. Good old Turbo Lister with scratch basic listing strategies is sadly on its way out. With Cassini unfolding its revolutionized arms to search for the best products for buyers, it is time sellers to embrace evolved strategies along with evolved tools to rise in charts in terms of product visibility and conversions.
In order to achieve optimum levels of performance through right listing, the first steps need to involve the most suitable eBay listing softwares. This applies mostly to store owners who have large product categories and inventories to handle. Using automation softwares to upload listings while optimizing them at the same time make products more visible to target buyers while leaving enough time in the hands of the sellers to improve their performance in other aspects of eBay selling.
Secondly, the idea of relisting should not be overlooked by eBay sellers who have certain listing that have not done well over the past one month or more. By relisting these products, the previous history of the listing which is essentially bad will get wiped out offering a fresh new chance to the products to feature at the top of search list. This can make a massive difference in terms of positive buyer engagement and conversions which is something that sellers should never miss out on.
Thirdly, these are times when using innovative tools should be considered from the very onset. Many third party providers of e commerce solutions are presently offering solutions that enable your listing to display ‘only 1 product left in stock’ to the buyers even if you have many in stock at that very moment. This creates a sense of urgency among the latter to make their purchase before stock runs out thereby creating sale in your favor.
Although this appears more like tricking your buyers to make a purchase, at the end of the day, there is no harm being caused to anyone. In fact, many multichannel retail software users are already using this feature to the fullest to drive maximum conversions in favor of their listed products. Last but not the least; it always works to focus upon ‘value per listing’ to make the listing more interesting to buyers than ever before. This includes free shipping, extended return period, special offers etc.