How E Retailers Pushed Valentine’s Day Sale 2015

Shrikar Khare Posted On - May 22, 2015

Valentine Day Sale
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Irrespective of the impacts of evolution, the cozy custom of gifting on special occasions is sure to never get out of style, especially in the Day when the world is painted red and pink. 14th of February has taken over the globe by its charms and it is very unlikely that its impact will see a setback anytime soon. Top the love shades with gifts from the heart, and there you have a perfect Valentine’s Day that is sure to be memorable for years to come. Making the most of this opportunity are the E-retailers who see this day as one of the most potent occasions to push their sales.

With possibilities of getting millions of hits, e retailers ensure being the early birds as far as commencing uncompromised e-commerce marketing strategies and campaigning is concerned. This is also the time when the E Retailers are seen to introduce and implement the best of strategies in order to beat and rise over competitors. And yes, attractive rebates did form a part of the deal. A chunk of the hullabaloo was seen happening with the top online flowers and gifts shops that came up with their creative best to make the best of the 2015 Valentine’s Day spirit.

For example, 1-800-Flowers.com Inc. which is one the leaders in online flower and gift delivery, had been seen to offer a whopping 25% off on the total bill amount, if they shopped on certain chosen dates. And yes… they ensured that their campaign was amply visible. Amazon too did not stay far behind. By introducing schemes like announcing about 90$ off on its most prized product, Kindle, it attracted a herculean traffic. While Amazon was too busy to comment on their star strategies at that very moment, its master strokes were vastly obvious at the end of the shopping surge.

Considering the fact that everyone wants to save cash, this offer motivated a chunk of enthusiastic buyers to go straight ahead and grab the deal. Busy as things got for these proactive leaders, at the end of the day they made sure that their business was on an irreversible growth track.

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