How to sell on Walmart website without making rookie mistakes?

Stephen Posted On - September 13, 2017

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Ever since Walmart has loosened its policies and accepting more and more sellers, there has been a rush to sell on this marketplace. And why not really?! One of the world’s topmost selling platforms, it provides opportunities in abundance, with high returns – if pushed the buttons right – often guaranteed.

Are you too planning to sell on Walmart website?

Here’s how to do it without making the rookie mistakes—how to sell more and earn more in less time:

Don’t underestimate the power of Polaris-

Polaris is the internal search engine of Walmart. Some sellers believe they can drive decent sales from social media platforms. However, the fact is, for higher success, ranking high on the search result pages for selected keywords is very (very) important. So have a right optimization strategy to rank well on Polaris.

Spend a lot of time in pricing products-

Pricing is a crucial part of optimization. It’s also a direct driving factor behind sales. You must make a thorough pricing strategy that undertakes your own profit expectations as well as your customers’ budget. Also offer discounts – regular, occasional and exclusive – thoughtfully that triggers the prospects and push them to make a purchase.

Add keywords in titles and descriptions-

Do keywords research and identify the terms your audience is using to find the products. Avoid generic terms and go for long-tail keywords. When you have of relevant and high-traffic keywords, use them in product titles, descriptions and URLs.

Sell on other shopping platforms as well-

If you’re looking to make a full-time living out of online selling – and that too with weeks of starting on this journey – it is important that you’re selling on multiple platforms. Establishing yourself as a top player with high sales on Walmart can take some time. So all the while, also sell on other platforms like Amazon, eBay and on your own website

Signup to a reliable e-commerce solution-

Online selling isn’t easy. There is a great deal of work that needs to be taken care of at the backend, right from product listings to inventory management to order fulfillment. Handling everything manually is not only too time-consuming but also very hectic. So signup to multi-channel e-commerce software solution. Even selling on multiple channels become easier. You can then integrate your marketplaces, webstores and comparison search engines together, including Shopify Amazon. Things become easier and you get more productive and efficient.

These are 5 ways you can sell on Walmart website like a complete pro without making rookie mistakes. Sell smart, go big—quickly and easily.

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