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Latest Blog Posts

eBay and PayPal split has some real worth!

26/11/2014 by Daniel

Recently eBay has announced about its split with Pay Pal. This will be on effect from 2015. In general, e-retailers are looking at this separation with a positive outlook. They feel henceforth eBay will have more diversified payment process options which will be beneficial for them. John Lawson, the CEO of 3rd Power Outlet (an […]

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New Cloudera Platform Will Lead Shopzilla To Have Better Retail Insights

25/11/2014 by Shrikar Khare

Recently Shopzilla Inc has taken a new venture to enhance its technological support towards its customers. They have tied up with Cloudera an eminent name in analytic data management which will aid the existing enterprise data warehouse or EDW in short form. Shopzilla is known for its notable contribution in connecting buyers and sellers through […]

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Go for apt holiday sales promotion with Google Shopping

25/11/2014 by Daniel

Recently Google has introduced Google Shopping Campaigns in the place of Google’s original PLA campaign format. No doubt this will influence retailers’ marketing strategy while offering various product lines within Google. This new system provides you a higher scope to perform more effectively in PLA when compared to years gone by. So this is going […]

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3 important guidelines for getting higher rank on Google Shopping

24/11/2014 by Shrikar Khare

Every e-retailer tries to get the best out of Google Shopping as this is the most popular and effective platform to enhance commercial performance. But if you really want to utilize it at the optimum level, you must be careful about 3 important things which are overlooked quite often. First you will have to understand […]

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Amazon’s revenue has increased by 20% in the third quarter

22/11/2014 by Daniel

Amazon.com – the top ranking online marketplace has announced a 20.4% revenue gain in the third quarter.  But in totality it has incurred losses due to its enhanced spending on multiple heads like fulfillment, marketing and many more. However, Amazon has a good growth in North America in few specific areas.  General merchandise including consumer electronics […]

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Rakuten purchases U.S. rebate website Ebates for $1 billion

20/11/2014 by Shrikar Khare

Recently Rakuten Inc., Japan’s E-Commerce giant has decided to overtake Ebates Inc., the rebates website of United States. The basic reason for taking this step is nothing but to establish its presence outside the country in the area of e-retail asset market. The Tokyo Stock Exchange revealed that Rakuten has agreed to pay $1 billion in […]

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Google Shopping Campaign tips for increasing Q4 sales

18/11/2014 by Daniel

Google is the most popular platform for ‘buying and selling’ process. Every online retailer is aiming to make a considerable amount of profit through Google Shopping website. And naturally there is a hug competition too. If you want to get a desirable result and earn handsomely you need to keep up with the up gradations […]

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Best Buy’s China Subsidiary Steps Into Online Selling

18/11/2014 by Shrikar Khare

Chinese consumers can rejoice over a dynamic decision taken by Best Buy Co.Inc., very recently. This U.S. Consumer electronics chain’s subsidiary for China has entered into online retailing. It is well known as Jiangsu Five Star Appliance Co. Five Star, has already launched its own e-commerce site, 5star.cn which can be compared with Alibaba’s Tmall and Amazon.cn. […]

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Rakuten Acquires The Mobile Messaging Company Viber For $900 Million

17/11/2014 by Shrikar Khare

In recent past Rakuten has taken few notable initiatives by acquiring Kobo, Wuaki.tv, and Viki. Buying Viber, the pioneering messaging and VoIP Company is their latest venture in this series. Rakuten Inc is one of the top ranking Internet services companies which has finalized this deal for $900 million which clearly indicates the company is […]

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Retailers are all geared up to woo shoppers this holiday season

12/11/2014 by Shrikar Khare

Recent market scenario is showcasing a new trend that retailers are planning for their holiday season shopping promotions much before time to gear up the market for generating an expected level of profit. So this is indicating towards a revived market when compared to last year. But Britt Beemer, the chairman of America’s Research Group, […]

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Amazon ranks as Google’s No. 1 search ad customer

04/11/2014 by Daniel

Almost every one knows that Amazon.com and Google Inc. both the companies are the biggest competitors in the field of Internet retailing and marketing. But the strange fact that most people do not know is Amazon happens to be the Google’s No 1. Search ad customer among its list of 25 largest U.S. top ranking […]

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Shopzilla goes for rebranding and is now Connexity

04/11/2014 by Shrikar Khare

Recently Shopzilla is putting its best effort to re-establish its brand as Connexity. It is a reputed name in comparative shopping site which is opting for a make over which enables them to support its network sites including brands and the chain of retailers with the help of a strong database and advanced marketing technologies. […]

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Shoppers Are Increasingly Using Mobile Apps In The Online Retail Sphere

04/11/2014 by Daniel

It is a widely recognized fact that the mobile commerce apps are the most important factors these days which influences online retailing to an unthinkable level. Every retailer in today’s market understands this importance of the mobile technology and tries to evolve various strategies to keep the consumers glued to their apps which they can […]

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