Category Archives: Sell on Walmart

Experts Reveal 9 Most Effective Tips to Succeed as Online Seller

Stephen Posted On - October 14, 2017

VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

When it comes to online selling, not every success tip is going to work for everyone. Sellers must pick from the clutter, what syncs with their exact needs and goals, the factors that’s going to play a detrimental role in their rise or fall. Meaning, A/B testing is going to be the soul of their operations and backbone of their strategies. That being said, it’s not that new sellers are left out on the field high and dry, with anxiety peaking their decision-making and cluelessness looming high. There are few expert tips that promise to aid their sales performance and yield flowering results.

If you sell on Walmart, eBay, Amazon or/and other marketplaces, here are 9 most common and effective tips from experts to sell more:

Have your every action based on data

We’re living in a world where access to rich data is only few clicks away. So make your plans in accordance to facts and statistics. Hitting in the dark was how then would do in early ‘00s.

Use analytics to its full potential

How your strategies are working, where you need to improve, how your potential customers acting—these are crucial questions whose answer you will get only from analytic tools.

Signup to multi-channel e-commerce platform

Even if you’re selling on a single platform, sign up to a good third-party e-commerce solution provider for high efficiency. Integrate everything from Magento Jet.com to Walmart Amazon to enjoy more convenience.

Don’t treat your customers as ‘customers’

Yes, don’t coldly treat them as customers who are good only if they are paying and have made their purchase. Strive to build a lasting relationship with them.

Aim to improve your customer retention rate

When you build a bond with your customers, they are going to make another purchase from you. And your customer retention rate will jump. Remember, customer acquisition is 5-25 times costlier than retention.

Market your products on social media platforms

Get on the likes of Facebook, Twitter, Instagram and other platforms to promote your products and store. Connect with your target audience with the right messages and turn them into buyers.

Assure customers of easy return and money back

Online shoppers look for assurance of easy return and 100 percent money back. So give them all the guarantees that promise that this deal won’t end up them regretting.

Don’t stick to one strategy

Instead of settling on one strategy, keep juggling to find that optimal position where return is high and effort/investment low. Again, leverage analytics and rich data to be efficient here.

Hire professionals and experts when needed

Professionals can lessen a large chunk of your stress and add to your efficiency, which, in the long run, would result in massive boost in sales and profit margin. So don’t sigh away from hiring helping hands.

These are 9 most effective tips revealed by experts for online sellers to boost their sales and take their game to an ace level. Start taking definite actions today and see the desired change soon.

Extend your reach with ChannelSale

  • ChannelSale platform is your gateway to 200+ Online Major Shopping Channels – Marketplaces, Comparison Shopping Engines and Affiliate networks
  • ChannelSale offers you managed services to professionally manage your campaigns.
  • Update latest changes in your Marketplaces, Comparison Shopping Engines and Affiliate networks even as they happen.
  • Save Time and Money by reducing your marketing costs.
VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

The Pros And Cons Of Selling On Walmart Marketplace

Thomas Posted On - September 21, 2017

walmart marketplace
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

Walmart online marketplace has risen to extreme popularity among ecommerce sellers especially after the platform opened its doors to 3P entities. In fact, Walmart.com has been named among the most promising marketplaces that can be worthy additions to all multi channel endeavors at large.

However, performing on Walmart.com has its share of pros and cons that sellers need to understand word to word before attempting to gain a place in this platform some of which can be mentioned as follows…

The pros of selling on Walmart Marketplace

  • Low competition – This is perhaps the biggest advantage of selling in Walmart.com. The number of sellers in this platform is many times lesser than the otherwise over crowded Amazon and eBay. This offers easy opportunity for sellers to gain and maintain visibility without having to try too hard.
  • Impactful inflow of high volume purchase motivated traffic – All thanks to the reputation of this King of all retailers, high volume purchase motivated traffic is always assured in Walmart.com. Sellers, even those that don’t put in immediate efforts at extended marketing can access voluminous inflow of potential buyers.
  • Route to the buy box has been decoded – Unlike Amazon and eBay where the route to the buy box is still a mystery, in Walmart.com things are as simple as maintaining lowest prices and offering free shipping. If you manage to abide these two principles, you can rule the buy box for an indefinite period of time.
  • Commissions and fee structures are very comprehensive – Walmart.com has been very clear and comprehensive about its fee structures, commissions, payout and everything else that is associated with revenues, making it perfect bliss for those that have been dealing with the impossible in Amazon / eBay.
  • Easy set up and integration – The process of set up and integration is usually quick and effective in Walmart online marketplace. The official integration partners ensure making the task a smooth and error free affair. High performance integrations like Walmart Netsuite Jet.com etc are handled very productively by these entities and that too at very affordable prices.

The cons

While the pros of Walmart.com certain overpower the cons, it is wise in the part of sellers to consider the other side of the coin with due seriousness as well…

Firstly, Walmart online marketplace is open to only the best of 3P sellers that have undisputed track record remarkable selling history. Therefore, small sellers and newbies may never find a place in this marketplace.

Secondly, lowest price requirement can strike price battles with Amazon and eBay that can often get ugly. Using tools and software solutions to harmonize the matter is thus imperative.

Ready to expand the reach of your campaigns and save time and money at the same time?
Click here to view the ChannelSale demo and get to know how to save your costs and increase your revenues.
Log on to www.ChannelSale.com
Talk to us on our toll-free number 1-866-709-9495
Email info@channelsale.com

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

3 Reasons That Always Feature In eBay Sellers’ Grief-List

Thomas Posted On - August 11, 2017

VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

Over the past couple of decades infinite sellers have written infinite odes on eBay specifying every reason why the future of e commerce rests with this all inclusive marketplace. No wonder, the membership of this platform has grown to include thousands of sellers from all over the world in every single product category.

On the flipside though and all thanks to excessive competition and ever increasing complexity of this marketplace, hundreds of eBay sellers have been exposed to a number of nagging issues that have often compromised their performance or even their presence in eBay to nerve shattering extents. 3 of these issues can be listed as follows…

Back breaking struggle for scratch basic visibility –

Over the past 10 years, it has become ample clear to all selling entities in this marketplace that gaining visibility will never be an easy treat in eBay. In fact, no one can tell you for sure the true factors that matter in pulling a certain listing to the first page of the search ranking, leave alone the buy box that is best left to the will of the Heavens.

From integration to all inclusive optimization; from usage of high quality automation tools to lowering prices to no-profit levels, back breaking struggle for scratch basic visibility ranks as number one in the ultimate grief-list of all selling entities in eBay.

Sudden algorithm updates and everything that follows –

This keeps happening in a small scale every now and then and at a larger and more damaging scale when no one is expecting. Say for example, very recently eBay had introduced a special button for sellers asking if their order reached in time. While the buyers only have to click on yes or no, the seller fraternity was up with pitchforks to protest this unnecessary move.

The Cassini rollout was yet another event in the history of this marketplace that made sellers at all levels question the existence of the Almighty. These are counted among those thoroughly annoying hassles that you will seldom experience when you sell on Walmart or other marketplaces as such.

Horrible reviews for no apparent reason –

eBay takes reviews and ratings very seriously mostly because searches for products can be conducted on the basis of the same. Sellers therefore, need to put in extended efforts at generating reviews and ratings and that too organically in order to gain and maintain visibility.

However, eBay is one of those platforms where almost every seller has reported receiving horrible image-shattering reviews left by buyers for no logical reason at all. While eBay allows sellers to remove negative reviews through certain procedures, it can still make a dent on the image of the sellers in the short run.

ChannelSale is also one of the most economical online real time marketing management platforms and is offered to you at an aggressive discount as compared to similar platforms existing. Of course, we match other platforms feature for feature. So what customers get is more for less. More Features, More benefits for Lesser price.

ChannelSale’s technical team has deep exposure, experience and expertise in managing e-Commerce for several Multinational companies.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

4 Expectations Of Walmart From 3P Sellers

Daniel Posted On - June 1, 2017

VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

Walmart.com has opened its floors for 3P sellers but with conditions. The marketplace expects this new and promising lot to live up to certain terms and conditions failing which the concerned sellers can lose their position in the marketplace forever. Generally, 4 core expectations of Walmart from 3P sellers have been identified till today and they can be listed as follows…

Following lowest price policy to the last word –

Walmart does not care if you sell on Amazon, eBay or other top marketplaces as such. When you sell on Walmart, you will have to ensure that your list price is the lowest in comparison with all other marketplaces of your presence even if it is by a penny. This usually causes a lot of trouble in integrated e commerce selling mostly because lowest prices have always been one of the primary traffic drivers and top marketplaces cannot accept their sellers diverting traffic to other platforms of sale.

Maintaining very healthy order fulfillment system –

This is one of the pre conditions of being a part of Walmart.com in the first place. Walmart takes into account the nature and health of the order fulfillment system of the applicant seller before giving the entity a go-ahead. Walmart basically expects sellers to ensure that buyers / customers in this marketplace receive their products without any hassles like delays, cancellations etc.

A strong order fulfillment system is also one of the main criterions that determine visibility in Walmart.com. End to end integration involving shopping carts and other marketplaces of presence like Shopify jet.com Walmart integration etc. can help in maintaining high order fulfillment standards.

Offering high purchase experience to buyers –

High purchase experience basically refers to the entirety of the purchase process involving locating the product on Walmart, clicking on the same, being convinced with the quality and price, experiencing low or no shipping / handling charges followed by healthy fulfillment of the orders without the necessity of returns. 3P sellers that manage to offer such levels of excellence in their services can expect to remain in high visibility in the marketplace for a very long time to come.

Diverting external traffic to Walmart.com –

Walmart expects 3P sellers to ensure driving more purchase motivated traffic towards the platform. Therefore, all attempts at proactive marketing that diverts traffic from digital media platforms, affiliate sites or other associated platforms to Walmart.com can result in very fruitful consequences in the part of the sellers.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

5 Potholes That Can Make You Fall Facedown In Walmart Selling

Thomas Posted On - March 1, 2017

Sell products on Walmart.com
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

Every motivate ecommerce seller wants to sell in Walmart online marketplace for obvious advantages of visibility and profits. However, not being too careful about certain essential aspects can lead this lot to trip on potholes of uncertainties and fall facedown in their efforts. Here are 5 such potholes that you as a seller need to avoid at all costs, if you wish to maintain a long term profitable harmonious presence in this marketplace…

1) Introducing incompatible products –

Walmart.com focuses on certain types of products that are relevant to buyers that frequent this marketplace. It could be anything from basic kitchen utility products to gardening equipments to basic grocery or everyday bath and beauty as well. But it is certainly not a place for pricey high end luxury brands / products.

So, if you wish to sell products on Walmart.com profitably, compatibility of the same with the interests of the buyers will have to be taken into consideration. If not, you will end up with a load of immobile inventory and useless listing that brings in no profits.

2) Pricing inconsistency with other marketplaces of presence –

This point may have been repeated infinite number of times; but somehow, you can never say it enough that you will have to be very careful about how you manage prices in this marketplace. Walmart.com is insistent on its lowest price policy and it is imperative for sellers to respect the same.

Being in tune with the price variations especially in top marketplaces like eBay and Amazon with the assistance of intelligent pricing management tools is thus, critically important.

3) Substandard order management / completion records –

You may see the worst of Walmart if you descend to substandard order management and completion practices. You may have to face the worst penalty of suspension if your order defect rate increases to 1%. At all times, your performance has to be in par with Amazon or better.

4) Poor reviews and ratings –

In very simple words, poor reviews and ratings can be poison for you if you wish to sell on Walmart online successfully and profitably. This platform is very particular about buyer experience. If your selling practices have caused a buyer to turn away from the marketplace, it will be minutes until you get a suspension notice.

5) Taking a lenient approach to integration –

Not initiating proper integration with Walmart API or with other platforms of presence can cause sellers to face dire consequences in this marketplace. Approaching professional support can be a decision well taken in this respect.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

The Shortest Selling Guide For Walmart.com 2017

Thomas Posted On - February 16, 2017

sell on walmart
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

Third part sellers have everything to gain from their presence in Walmart.com this year, not to forget that the product categories and other selling opportunities have been expanded widely over the past 12 months. The only thing that the former need to bear in mind is their approach to selling in this promising ecommerce marketplace which could be slightly different as compared with selling in Amazon or even eBay for that matter.

Here is a short, crisp yet productive set of guidelines for newer sellers to sell on Walmart.com more profitably in year 2017…

  1. Lowest prices means lowest prices – Reasonable, attractive, affordable or best, do not describe the price policies of Walmart.com. Here, you will have to offer ‘the lowest prices’ and there are no two ways about it. And yes, the comparison could also get to a pennywise level. Maintaining lowest prices is by far, the best way to make it to Walmart Buy Box which can be your ticket to bag maximum sale and profits.

  2. Introducing popular products is a must – Walmart attracts a certain section of buyers that usually look for certain Walmart specials. Cheap basic household items, grocery, kitchen utility, cheap electronics, discontinued yet popular products etc can be mentioned in this respect. On the other hand, mid range or super brands whether in clothes, shoes, accessories, and cosmetics etc is not sought by frequent / repeat buyers. So, choosing your stock wisely could help you move the same faster and with better chances at profits.

  3. Integration through proper channels could be a favorable game changer – You cannot go far in Walmart selling this year without initiating end to end integration of basic operational processes as well as inter-channel integrations. For example, if you are a Shopify powered seller with Amazon presence, you will have to initiate Shopify Amazon – Walmart integration practically flawlessly. If this matter is not taken seriously, problems like price inconsistencies and performance mismatch is bound to follow.

  4. Directing outside traffic to Walmart.com – If you are putting in conscious efforts in directing outside traffic into Walmart.com, you are certainly in the right track. Directing traffic from social media, associates and other platforms to Walmart.com will not just improve your chances at greater profits but will also put you in a more favorable position with the marketplace per se.

Following it up with respecting Walmart policies for enhanced purchase experience in favor of buyers, you will have everything set to achieving maximum success in terms of growth and profits in this marketplace.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

6 High-converting marketing strategies for online sellers in 2017 [PART 2]

Daniel Posted On - February 6, 2017

marketing strategies for online sellers in 2017
VN:F [1.9.22_1171]
Rating: 0.0/5 (0 votes cast)

Jump to [PART 1] of 6 High-converting marketing strategies for online sellers in 2017

  1. Hunt for niche influencers

Influencing marketing is possibly the most underrated approach in the online retail market. But if all the chords are hit the right way, this practice can bolster your sales easily—and that, in a quick span. So look around for top influencers in your niche market (bloggers and social media personalities) and approach them from the front to promote your products to their audience. Some are going to review your products personally, while others will charge you for the ‘good words’. Also, you’re going to hear lots of “NO”. So stick to your plan and be persistent. If things go perfectly, few top names might agree to help you in pro quo.

  1. Infographic marketing

Number says Infographics are liked and shared on social media platforms 3 times more than any other type of content. And as we move forward, these visual contents are going to enjoy much more attention. So create infographics to promote your products or talk about things in your niche market. Approach it as a normal blog but only much more visual and crisp. Today, you will find many tools available online – most of them free – to help create beautiful infographics rather easily.

  1. PPC Advertisement

Pay-Per-Click (PPC) advertisement, particularly on Google, is a tricky business that, if not mapped well, can yield low ROI. However, things are much easier on Facebook, Twitter and other social media platforms with heaps of easy-to-use tools available for the users. Conversion is high with a relatively lower Customer Acquisition Cost. So if the sales are down and other strategies aren’t really working out well, don’t shy away from PPC.

These are 6 high-converting marketing strategies the online sellers must pay attention to – other than just caring about the internal search engine of the marketplaces – to beat the high market competition and boost sales easily.

However, things are easier said than done. With their schedule already overflowing with so many tasks to handle of their multiple storefronts, online sellers really save less time to live, let alone mapping the mentioned strategies.

So what do they do if they sell on Amazon, eBay, Walmart and so many other platforms?

Amazon, eBay sellers: Make time for marketing strategies

Signup to multi-channel e-commerce software solution! Helping vendors handle everything on a centralized platform – right from products setup and feed optimization to inventory management and order fulfillment – with its seamless integration of various marketplaces, webstores and comparison search engines, you can save plenty of your time with these solutions by your side. Meaning, no more spending hours and days understanding Walmart partner API and no more problems syncing eBay and Amazon.

So, look around and signup to a good e-commerce solution— and save your time (and yourself from all the tedious manual work) to plan winning marketing strategies for your online stores.

VN:F [1.9.22_1171]
Rating: 0 (from 0 votes)

6 High-converting marketing strategies for online sellers in 2017 [PART 1]

Daniel Posted On - February 6, 2017

marketing strategies for online sellers
VN:F [1.9.22_1171]
Rating: 5.0/5 (1 vote cast)

If you’ve just launched your online stores (finally!!), save the joy and ecstasy. The hard part’s up next—making sales.

Today, starting an online store is easier than ever; more so if you’re just planning to sell Walmart on eBay and few other selected marketplaces. Climbing through the market competition to win customers’ attention is a monumental task that new sellers often fail to achieve. No wonder, while thousands of online stores are opened every day, so many others dwindle; and so many store owners have to settle for meager profit margin.

Marketing your products and store is essential!

Look beyond the SEO Guides for marketplaces

Many online sellers get too hung up in the SEO aspect of their storefronts. While admittedly, wooing Google and internal search engines of marketplaces is very important, overlooking other avenues of marketing can be fatal. Why? Because ranking high in search result pages is really difficult given the market competition. And with less sales pouring from poor visibility on the result pages, you need various other mechanisms to keep your revenue high and consistent.

So what kind of “mechanisms” are we really talking about?

Well, if you’re an online seller, here are 6 high-converting marketing strategies you must take up in 2017-

  1. Become a blogger

While as big of an asset is blogging, majority of businesses are still failing to capitalize on it optimally. For online sellers, it’s a great avenue to not only rank better on search engines (provided they have done a decent keyword research), but also to communicate with their target audience directly— engaging them and addressing their issues personally, and then selling them on the products. This strategy almost always guarantees better conversion. So if you aren’t already blogging, start from today. Whether use free platforms like WordPress.com and Blogger or host the blog on your own personal website.

  • Create beautiful videos

  • A study found that including video on a landing page can increase conversion rate by 80 percent. In fact, Forbes has already declared 2017 as the year of Video Marketing. So accompanying your products with nice descriptive videos can easily boost your sales. Now you don’t have to be a pro video editor to create a perfect video. With free and cheap video-making tools available online, you can make a nice, clean and simple video easily and quickly.

    1. Build a solid Email List

    Successful vendors who sell on eBay, Amazon and other marketplaces believe that email marketing goes parallel to your overall sales strategy. And rightly so! Not all of your target audience is ready to purchase. They need to be engaged and pushed to make their purchasing decision. And the more personal the communication channel is, easier will it be to influence them. And what’s more personal than e-mails?!! So building a solid email list of your audience (whether with subscription form, social media campaigns or more) should be one of your top priorities this year.

    Besides e-mail campaigns are important for your customer retention strategy; to communicate with your buying customers and encourage them for repeated purchase.

    Jump to [PART 2] of 6 High-converting marketing strategies for online sellers in 2017

    VN:F [1.9.22_1171]
    Rating: 0 (from 0 votes)

    5 Key Metrics new sellers must keep their eyes open to

    Daniel Posted On - February 6, 2017

    gift cards
    VN:F [1.9.22_1171]
    Rating: 0.0/5 (0 votes cast)

    How do I boost my online sales? How do I cut higher profit margin? How do I derive more traffic to my e-store?

    These are few very common questions new online sellers often ask. Less they know, while as complicated as the answer might look, it’s rather quite simple and straightforward—by making informed decisions.

    Shooting in the dark is a recipe for failure

    More relatable to new online vendors, they often make crucial business decisions without following key facts, figures and trends—only to realize later that it was a poor choice. Maybe it looks like a right thing to do or maybe that’s what the others are doing, basing important decisions on intuitions and shooting in the dark is a perfect recipe for failure.

    In fact, one of the foremost tips and advices of successful online sellers is to analyze sales data and other metrics to “know for sure” – whether eBay selling or having multiple storefronts – before making any move that could potentially steer your direction either to success or disappointment.

    But on the flip side, while as important as it is to regularly evaluate database to map future strategies accordingly, there’s just too many metrics to care about—from sales KPIs like average margin, competitive pricing to Marketing indicators like unique visitor volume and page views per visit to customer service metrics like average resolution time and email counts.

    It’s a big dark jungle of numbers that even the experienced sellers might find themselves lost in, let alone the new players. While many top sellers opt for professional help in this department, the new ones can’t really spare the cost.

    So what the new online sellers should do? Do they spend hours gathering all the relevant (and irrelevant) data and then spend few more days to understand it all?

    Sure it can be quite rewarding if they know all their metrics well, decision-making would become much efficient. However, to keep things sweet and simple at the initial stage and help them save their time for other important tasks (inventory management, store optimization, marketing, and more), here are 5 key metrics the new online vendors should prioritize atop-

    1. Daily sales You won’t make grand sales right from get-go. It’s going to take time to accelerate. So it makes more sense to not to be obsessed with your daily sales; something that everyone recommend. However, to have realistic expectations of future growth and to conduct A/B testing with your strategies, you should check the amount of the sales you’re making every day and then compare the data week-on-week for a bigger picture.
    2. Conversion rate– Don’t get too hung up on your stores’ daily traffic. Even when high, you might not be making as much sales. Keep an eye open to the conversion rate—the number of visitors to the number of sales. When down, know something on your store isn’t right and needs fixing, whether the overall aesthetic, content or something else.
    3. Customer acquisition cost (CAC)– It’s how much are you spending to gain new customers or to make one sale. More relevant when you’re spending on advertisements and other promotional efforts. If your CAC is too high, you need to bring it down to cut higher profit margin.
    4. Shopping cart abandonment rate– How many people are actually adding your products in their shopping cart but aren’t actually buying? This is one important metric that shows the loopholes on your store, in your transition steps; maybe you aren’t offering the right payment options, maybe the potential customers aren’t sure of their details’ security. Identify the problem and fix it!
      Did you know the average shopping cart abandonment rate for online retailers is 67.91 percent?
    5. Email CTR– Running email campaigns parallel to your sales strategy is one of the most important tasks. For customer retention, having a winning post-sales follow-up is important and this is where emails come in. You must communicate and engage your customers, and push them (sensibly) for another purchase. But what if you’re sending them emails but they aren’t actually reading it—and the ones who are, in fact, reading, aren’t clicking on the given links (your CTA)? So it is important that you know the Click-Through-Rate (CTR) of your emails. If it’s low, there’s something wrong with the content of your email.

    Of course collecting and analyzing even these selective metrics would be no less easy. It’s going to take some time and a bit of brainstorming. To save your time and more stress, you can sign up to e-commerce solution—more so if you’re selling on Walmart.com, Amazon and numerous other marketplaces and storefronts together. Aside helping you handle all your backend tasks quickly and smoothly, the top ones also provide with regular sales report. It’s much detailed and easy to understand, which can save you more of your time.

    VN:F [1.9.22_1171]
    Rating: 0 (from 0 votes)

    The secret life of successful online sellers

    Daniel Posted On - February 6, 2017

    online sellers
    VN:F [1.9.22_1171]
    Rating: 5.0/5 (1 vote cast)

    A lot has been written about successful online sellers over web—how they started with zero investment, how they are making millions today, the luxurious life they are currently enjoying, and just how rocking their lives are right now. While as exciting as it is to read these ‘success stories’, fact is that they often skip so many important details, offering only the ‘goods’ the readers want to read. This leads to false and unrealistic expectations that new sellers hold close to when making important business decisions. And needless to say, this turns out fatal for their business over the course.

    Here are 6 crucial truths about the journey of successful online vendors that you don’t get to read in these purported success stories-

    1. They spent countless sleepless nights

    These successful Amazon and eBay sellers were once but a beginner rather like you. However, to complete the journey from where they were to the current spot where they are, they spent countless sleepless nights, working hard to face the challenges and make things work out—something that the regular ‘success stories’ sidestep, focusing solely on the ‘success’ part.

    They are more serious about marketing than you

    Marketing is the key to success for every business. And the successful online sellers know this very well. Aside optimizing their stores for the internal search engine of marketplaces, they still spend a ridiculous amount of time promoting their products and store across platforms, from social media to IMs to search engines. And unlike the new sellers, they don’t shy away from investing in advertisements and PPC.

    1. They offer personalized experience to the customers

    Given the high competition in the market, successful online sellers strive to offer personalized experience to their audience and customers, whether with marketing, selling or post-sales follow up. This helps not only boost their sale, but also build customer loyalty, who acts as “fans” of the store, often triggering Word-of-Mouth marketing.

    1. They always strive to scale their business

    Started from the bottom, now they are at the top—one of the reasons why that is because they always strive to scale their business. They always plan and map strategies how to reach more audience, how to make more sales, and how to expand their business beyond.

    1. They make time to ‘live’ by using e-commerce software solution

    One of the biggest secrets of top vendors, in fact, is they are never alone in their endeavors. While they often hire professionals and experts for additional assistance, for all their backend tasks, they rely on multi-channel e-commerce software solution. Handling everything of various storefronts from a centralized platform, including products setup, real time inventory management and order fulfillment, they end up making plenty of time for other important tasks and luxurious activities.

    1. They enjoy a location independent life

    Yes, few part of the cliché ‘success stories’ are true. Top online sellers do enjoy a dreamy life. Some even live a location independent lifestyle—more common for the affiliate Amazon and eBay seller. Working from Thailand this week while in Rio de Janeiro, soaking sun on an exotic beach the next week.

    So have you been reading the success stories of successful online sellers for some beat of motivation, know that they often skip crucial parts of the real stories. Prevent from forming any unrealistic expectations. Enter the market – sell on Walmart online, start an Amazon storefront – with the right facts and numbers.

    VN:F [1.9.22_1171]
    Rating: 0 (from 0 votes)

    Productive eBay Inventory Management Tips For 2017

    Daniel Posted On - January 11, 2017

    eBay shopping
    VN:F [1.9.22_1171]
    Rating: 5.0/5 (1 vote cast)

    The wild fire of competition is likely to touch eBay like never before in 2017. This is not just with respect to inter marketplace ventures, but with respect to sellers within the marketplace as well. In such a scenario where everything matters as far as performance enhancement is concerned, powering up the basic operational processes especially eBay inventory management cannot be ignored. While hobby sellers are very small sellers can put up their legs and relax in this matter for a while now, the rest will have to pull up their socks and push all pedals the hardest to keep their heads up in the race.

    Here are 4 practices that can easy inventory worries this year to a significantly profitable extent…

    Start small with warehouses

    You don’t have to pile up stock units in warehouses. If you are in sync with your supply chain source and have done proper research as far as demand predictions is concerned, you can manage with a medium level stock that will neither lead to over selling, underselling or stock falling below average risk levels. With well predicted stock levels, you can always manage your warehouse fees to an agreeable level as well.

    Add product identifiers

    This year, everything in your eBay inventory management efforts will be about product identifiers. If you add the right product identifiers your stock can be located well while your listing is assured to gain better visibility than ever before. However, you will have to determine the applicability of the identifiers before adding them to your stock.

    Always use advanced inventory integration tools

    This applies to the last word when you are selling on Walmart.com or even Amazon and Jet.com for that matter. Using outdated inventory management systems can lead to only half hearted benefits while a massive chunk of the task will cry out for manual involvement which again can be laden with faults and errors. This is also one of the most unquestionable ways to stay in tune with shelved products that may be eating up space and revenues secretly without your notice.

    Updated real time inventory management systems is a must in eBay endeavors this year and is also likely to maintain its importance till a better and more inclusive solution for the purpose is invented.

    Introduce little doses fresh stock

    Making the process of introducing little doses of fresh stock into your inventory can up your ranking every month winning you more potential customers that can directly lead to enhanced sale thereby moving your inventory at a healthy pace.

    VN:F [1.9.22_1171]
    Rating: 0 (from 0 votes)

    Amazon Walmart Pricing Confusion – Hassles Simplified

    Daniel Posted On - December 24, 2016

    Walmart selling
    VN:F [1.9.22_1171]
    Rating: 5.0/5 (1 vote cast)

    Walmart.com has presented all Amazon sellers with a very long list of qualifying criteria most of which is based on performance and pricing. It is the latter though that has a quicker and more effective impact when it comes to making it or breaking it in this marketplace. For Amazon sellers who are presently in the process of setting up their presence in Walmart.com, here is a quick look at the possible pricing confusions that may crop up sooner or later…

  • Lowest prices v/s best prices Do you get it yet? Walmart.com wants the lowest prices and Amazon wants best prices and deals which may not often be the lowest. But when the list price for the same product reduces even by a cent in either platform, the other will take offence without a second’s delay. Questions will be asked; warnings will be meted out and ranking will be scrapped in both platforms equally.
  • So you price the lowest while selling on Walmart.com and you gain visibility… what exactly happens to profits thereafter? In ideal circumstances, your product pricing should be such that it brings you an acceptable level of profit after offering a good deal to the buyers. However, if you feel the urgency to sell your products with price tags which will eventually bring nothing but losses to you, your visibility could be your ultimate downfall. This is applicable in both marketplaces equally.
    • So, what can you possibly do to make the most of each of these marketplaces without falling into the price pit? Let’s say, approaching the Buddha could help in many ways because the answer may lie in taking the Middle Path which include
  • Controlling over-ambition in the beginning,
  • aiming for gradual growth and profits in comparison with steep upward curves and
  • playing it safe by investing in high quality integration between the platforms…
  • By following the middle path in Walmart Amazon selling you may not become the best all at once or you may not also fetch phenomenal profits as you may have expected, but you can be rest assured that you will go a very long way to fortify your ecommerce future for the better.

    Lastly, the question you need to ask yourself is, are you OK with low profit levels even at a pennywise level? In all honesty, you should be in the beginning at least. As you gain better reputation, better repeat buyers, better reviews and rankings, the light of sustained growth will smile on you. It is seriously more fulfilling than a month long hot sale followed by a no-recovery crash.

    VN:F [1.9.22_1171]
    Rating: +1 (from 1 vote)

    Here’s What eBay Sellers In Walmart.com Are Happy About

    Daniel Posted On - December 21, 2016

    eBay Sellers In Walmart.com
    VN:F [1.9.22_1171]
    Rating: 0.0/5 (0 votes cast)

    The fact that Walmart.com has opened up ample avenues for third party sellers to perform under their umbrella, has been considered a mini blessing by e commerce sellers at large especially those that are already present in top marketplaces like eBay and wish to enhance their scope even further. However, the raging battle with established and often demanding marketplace requirements has left infinite sellers fumbling with locating routes to harmonious selling practices.

    On occasions when sellers, especially Amazon eBay sellers failed to find the best integrated selling strategies, the consequences were as drastic as warnings, loss or ranking and eventual suspensions in both platforms. While many such cases have been reported over the past few months, the brighter side of the picture has emerged with a number of sellers in Amazon and eBay stating their first hand experience on performing in both marketplaces successfully.

    Here are a few factors that have been pointed out by these sellers as being integral in contributing to their success…

    Integration professionals are only a step away –

    Integrating with Walmart.com is a perfect bliss for all sellers in the world of ecommerce. The platform has maintained effectiveness and simplicity in its API, which makes it easy for sellers at all levels to understand and act accordingly. Besides this, sellers can also gain easy access to the best ecommerce solution developers that are also the official integration partners for Walmart.com. Things could not get any better than this.

    Pricing compatibility tools are available easily with quality e commerce solution developers –

    When you sell on Walmart.com and eBay at the same time, a lot of issues associated with pricing inconsistencies between the two marketplaces can arise to take a toll on overall performance, visibility and profits. However, with the availability of advanced tools and software solutions that are available with the official integration partners of Walmart.com, these inconsistencies can be easily bridged.

    The solutions usually come with a considerable price tag, but are always worth the approach and are perhaps the best shield against adverse consequences like loss of visibility, warnings and suspensions.

    FBA applies in Walmart.com, so maintaining quality in order fulfillment is never an issue –

    FBA is applicable to eBay and Walmart.com perfectly. Thus, sellers who are already using this order fulfillment system are not required to hunt around for suitable order completion solutions while performing in Walmart.com. Approaching proper FBA integration with all marketplaces of presence should be good enough to maintain commendable performance.

    VN:F [1.9.22_1171]
    Rating: 0 (from 0 votes)

    A Blah Guide To Selling On Walmart.com That Really Works!

    Daniel Posted On - December 16, 2016

    walmart online store
    VN:F [1.9.22_1171]
    Rating: 5.0/5 (1 vote cast)

    Ecommerce sellers who are enthusiastic about selling in Walmart.com have already been fed with basics that need to be done and ascertained before and after setting up their presence in this marketplace. The question is, how many sellers are actually toeing the best practices that could actually lead to extended visibility and sustained profits? Most sellers are seen to be in a perpetual hurry to get over with the initial set up and integration process in the least possible time and the least possible cost. In the process, a lot of what truly matters get compromised the effects of which are felt almost immediately after selling commences.

    The effects usually range from a complete operational goof up to low visibility and nearly horizontal growth graph all of which can compromise the very reason for being present in Walmart.com in the first place. All this is applicable more to sellers Amazon that may have infinite operational intricacies to handle while operating in both platforms simultaneously. Therefore, sometimes even a Blah guide to selling in Walmart.com can unlock precious ideas to get things right from the first day on. Take a look…

    Always list products that are compatible with the platform –

    Walmart is known for housing affordable everyday necessities that can range from home and kitchen supplies to tools, electronics and affordable clothing. While the product categories in Walmart.com are astonishingly wide, there are certain product types that may not sell well or sell at all in this marketplace. High street luxury brands can be mentioned as an example.

    If you are not a brand owner, expect to remain in a profitable backseat –

    Walmart.com prefers brand owners over retailers and resellers. If you are among the latter, it is possible that you will not win as much visibility as the former. This though, does not mean that you will not have any access to any profits whatsoever. Considering the level of purchase motivated traffic that is assured to flow in after setup, retailers and resellers can experience nothing short of a profitable presence in this marketplace even while taking a backseat in comparison with brand owners.

    Professional integration experts are not pickpockets; call them for help –

    Establishing proper integrated setup is imperative if you wish to sell on Walmart profitably. In order to get things right in the very first attempt, approaching professionals is the easiest solution. Walmart.com has already tied up with some of the leading ecommerce solution developers to offer sellers easy access to quick and effective selling in this marketplace. For those that have been avoiding engaging professionals thinking it would be a waste of money, anytime is a good time to reconsider.

    VN:F [1.9.22_1171]
    Rating: +1 (from 1 vote)

    5 Steps To Sell On Amazon And Walmart Harmoniously

    Stephen Posted On - December 11, 2016

    multichannel-marketplaces
    VN:F [1.9.22_1171]
    Rating: 5.0/5 (1 vote cast)

    Amazon and Walmart can form a very productive liaison in the world of multichannel e commerce only if the process is approached properly. Being two equal competitors, each of these marketplaces have established specific rules and regulations that are often conflicting and can make the process of harmonious operations tough and challenging for sellers performing in both. However, the past year has witnessed a phenomenal increase in the number of Amazon sellers in Walmart.com, some of whom have disclosed their secret to blissful integrated selling…

    List products that is suitable to the platforms –

    Both Amazon and Walmart.com have their individual sets of popular products that tend to sell out faster with loyal buyers. So, when it comes to listing in Walmart, it is not necessary to import each and every item that you sell on Amazon to this marketplace as well. All you need to do, is to start with the most popular products and enjoy quicker sales and greater profits at minimum investments.

    Never breach price policies –

    Walmart.com has very strict pricing policies that Amazon sellers need to abide by at all times. The former insists on the lowest prices in all listed products in comparison with all other marketplaces in which the concerned seller may be present. Keeping up with the pricing requirements between these two marketplaces may often call for the usage of advanced tools and software solutions that can keep sellers abreast with changes that can happen by the minute.

    Integrate the two marketplaces –

    You can never sell on Walmart marketplace and Amazon harmoniously if you don’t have the platforms integrated. Basically, Walmart Amazon integration can call for some professional involvement and expenses considering the intricacies involved in the process. Walmart.com however, has tied up with certain very well established e commerce solution developers that have made it phenomenally easy for sellers to approach integration in the first place.

    You can use FBA for order completion in both –

    FBA is a blessing as far as maintaining high quality order completion is concerned. If you use FBA in both platforms, it may reduce confusion associated with maintaining two different channels of order completion to a significant extent.

    Use tools and software solutions from reputed providers for advanced services –

    Amazon and Walmart are ever evolving platforms which experiences progressive changes in algorithms and associated matters very frequently. Using advanced tools and software solutions can help sellers stay in tune with these changes without having to succumb to sudden shocks and surprises, thereby aiding smoother and error performance over a prolonged period of time.

    VN:F [1.9.22_1171]
    Rating: 0 (from 0 votes)