Category Archives: magento amazon

5 Not-So-True Facts About Amazon Selling

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The drive to sell more profitably in Amazon has lead many layman thinkers to express their opinions on the matter, which may not usually be applicable at all. Following are 5 not so true facts about selling in Amazon that has been grasping the imagination of newer enthusiasts that are supercharged with the idea of making amazing profits in very little time…

It is easy to start

This is the first not so true fact about Amazon selling. Irrespective of the infinite articles ad blogs floating around in the internet about how easy things have become, it still takes a whole lot of effort right from the process of establishing presence in the platform to standing tall in competition, being seen in the top of search lists, gaining maximum clicks and converting the same for making a sale.

Optimization guarantees profits

No, it does not, and it never did. Optimization of listing ensures higher visibility in Amazon which can win more clicks in favor of your products. Conversion of click to sale depends on the mood of the buyers and the how convincing your product is in the first place. Profits on the other hand are a result of sale and product pricing after subtracting associated fees.

Lowest price assures place in Buy Box

Amazon selling often seems bleak without the rush for the Buy Box. Almost every seller is competing for a place in this window of opportunities. However, it has been observed that the parameters for gaining a place in the Buy Box are often unquantifiable. So, for those who believe that selling their products in the lowest prices will fetch them the window, it may be time to think again. To sell at the lowest price may often invite losses while not gaining a place in the Buy Box at all.

FBA is the ultimate order completion solution for all

FBA is one of the best ways to improve your order completion process flawlessly while taking off the load of packing, shipping, and returns etc from your back. But, it is also necessary to know that all products do not qualify for FBA and that the service comes with rather complex fee format that can claim a considerable chunk of profits if not understood properly.

Integration is easy, affordable and solution to all selling hassles

Say for example, if you are a Magento powered seller, it will be imperative for you to conduct Magento Amazon integration flawlessly. The process is intended to maximize operational efficiency while minimizing manual work load in the part of the sellers. At no time should any seller end up thinking that integration is a profit making component primarily because it is not.

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5 Tips to Become a Top Seller on Amazon

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Amazon is a huge marketplace on the web, and many big as well as individual sellers are finding success with the platform. In only a few years, it has become a trusted name among online shoppers. If you wish to become a top-rated seller on Amazon, the following 5 tips can be assistive for you.

Choose the right account level

Merchants can choose from various account levels on Amazon. There is the regular account level which allows you to list for free your item in the catalog of the website. You do not have to pay any listing fees, and payment is applicable only when a sale is made. The pro merchant account is the second account level which offers greater flexibility. You can list products not in the catalog of Amazon at present. You can get a decent discount of around 0.99 USD for each product.

<Use Amazon Seller Central

Merchants can get regular reports from Amazon seller central. The reports can assist you in analyzing your sales, finding out potential buyers and determine how effective your promotions and marketing are. With companies that offer eBay Amazon tool and other similar apps, you can easily get the reports sent to your inbox or reflected on your store.

Make use of Amazon Marketing Tools

You can also make money from Amazon by using the marketing tools present on Amazon, such as Likes, Tags and Listmania. This will assist you in providing your store items with higher visibility.

Be an Amazon Featured Merchant

By turning yourself into a featured merchant over Amazon, you can get your items noticed easily. You can earn the trust of potential buyers and earn good reputation among them. Although there is no official information from Amazon about how sellers can turn themselves into featured merchants, it is assumed that high product sales, amazing customer reviews and minimal or no complaints from buyers helps do that. You also need to stick to all the policies, selling rules and regulations of Amazon in order to avoid being banned.

Choose an Amazon integration service provider

With a Magento Amazon integration service provider, you can easily get your store products integrated with suitable categories from Amazon and be assured of higher visibility. This will assist you in enhancing your product sales. Becoming a big seller on Amazon with large volume of product sales will assist you in becoming a featured seller.

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